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Id like to share some of the "geek" tools I use to run my business. Like most businesspeople, I have to keep on top of things in my industry or be left in the dust. Im always looking for things that help me do my job faster and easier. Heres a rundown on some of them.
It is much more than a paper planner replacement. I can set alarms to remind me of appointments, quickly view a week, month, or even a year of meetings without having to copy the information to three or more places in my paper planner. The to-do list feature allows me to keep a personal list as well as my business items. Im more organized than Ive ever been in my life, and I dont have a pocket full of pieces of paper anymore. I also have every phone number that is important to me on the Palm III, now totaling more than 200. Although Ive barely scratched the surface of the things you can do with a Palm, I suggest you try one, as most stores have working demos (or you can ask me for a demo). There are some Windows CE competitors with more features or even a color screen, but they dont have the battery life or software to go with them. This is one fight I hope Microsoft loses. As useful as my Palm III is, I cant use the simple e-mail program on it for daily business, so I carry a notebook until something smaller comes along. I do the majority of my business on e-mail, and Ive just changed from Eudora, which I loved, to Microsoft Outlook 2000. I miss Eudora, but Ive been able to do most of the things I did in Eudora, and Outlook comes free with Office 2000. Plus, its a bit more polished a program than Eudora, and it is more integrated with Word and Excel, which I use daily. My only beef with Outlook is that its sometimes slow on my aging notebook.
FrontPage 2000 is the tool I use to create all of my Web pages. It is not without fault, since it has a tendency to make mistakes when adding images, but those are quickly fixed. It can handle the toughest designs I throw at it, but it also enables me to put a simple page together in minutes. PhotoShop, although expensive, is the best program for creating, viewing and manipulating images. Tough to learn, but worth the effort, it gives you the power to fix photographs or compress images for the Internet. WS FTP also deserves a mention-its the copy command of the Internet. This is an excellent program that makes it easy for me to move files around the Internet. I use several computers during the day. My notebook is my e-mail machine, which I use to communicate with family, friends, and business associates. And I use a really old Compaq LTE 5280 for e-mail and word-processing, and maybe a bit of Web surfing. Its convenient but a bit slow running the latest software. This will be upgraded very soon (as its starting to drive me crazy). My notebook makes it easy for me to stay informed from home or while Im traveling. At work I use a PC Warehouse Pentium 450 with a Creative Labs Banshee graphics card. This card is great for 3D rendering, surfing the Web, working with graphics, or even just using Word. We have a high-speed connection to the Internet, so I can even watch live video on my work machine. The speed of the computer does make a difference because I tend to do many things at once, and it makes me more productive when Im not waiting for the computer. At home I use an aging Pentium 233 MMX that I built. I added a Monster Fusion graphics card, so its respectable for most of the other projects I have. By using the AGP bus, graphics are much faster than on a comparable PCI graphics card. With the Fusion card, it can even run the game Half-Life at a decent clip, which is a great test for any computer. The Fusion card can play full-screen video without hesitating, so I sometimes watch movies while Im working on another computer. Having a second computer is great when youre doing two things at once or when one machine is out of commission. I have a couple of old Macintosh computers and enjoy using them even though theyre ancient by computer standards. Rounding out my home office is a Panasonic laser printer, slow but quiet.
To keep up on business news, I use the Internet. I read the venerable New York Times daily to keep up on world news, and I also read the Cybertimes section. I check www.news.com and www.wired.com to help keep up on my industry, and www.slashdot.org to follow the Unix news. To stay ahead of my competition, I visit www.companysleuth.com. This site is incredible--I can read all kinds of information about any public company. Companysleuth.com lists company news, stock quotes, and other typical information, but it also lists new domain names, patents, trademarks, and links to several important chat sites. We pay about $100 per year for www.hoovers.com, and it has excellent information about public companies, including detailed financial information. Thirty minutes with these sites, and Ive got my news for the day. This is only a sampling of the tools that help me do what I do better. I cant imagine what business was like before e-mail, word-processing, Palm computers, or laser printers. Although these awesome inventions enable us to work only 20 hours per week, were definitely getting more done in the same time. I cant wait to see what Ill be carrying in five years. Let me know what geek tools you use in your business. Send your comments to: mikek@demorgan.com. |
| Mike Kaltschnee is a founder of DeMorgan Industries, the leading developer of Web graphics at www.WebSpice.com. You can reach Mike at: mikek@demorgan.com. |


